Reports from Miami document a broad outdoor campaign: GTA VI umbrellas on the beach, a GTA-branded aerial banner, a Vice City blimp and digital advertising kiosks around Wynwood. The rotating displays make the campaign look like advertising from inside Leonida rather than a conventional game poster.
Documented screens include Weazel News, Pfister, Vapid, Grotti, Coil, Burger Shot, Sprunk, eCola, 24/7, Pißwasser, Patriot Beer, Vice City FM, V-Rock, Cocoteo FM, Dirty South Classics and The Chamber 106.6. Other observed names include The Vault, VYB, Zenith Gym, Kronos, Kowalski, Macca & Friends, Megamundo, Vice City Manatees, Vice City Narcos, Ferruccio Tucci, Eris, Juice Loose and Shot on iFruit. The sightings are useful records of the campaign, but the individual screens do not explain whether every unfamiliar name appears in the shipped game.
What is established
- The campaign uses beach, aerial and street-level placements around Miami.
- Rotating kiosks show more than two dozen in-world brands and media names.
- Rockstar has not separately confirmed the meaning of every observed advertisement.
If the source changes or a later official announcement supersedes this report, STATE VI will update the review date and explain the correction here.
